Coloring Outside the Lines

A new amazing collaboration will make you feel like a baby all over again.

Clinique and Crayola just synced up to launch a limited-edition collection of 10 Chubby Stick Moisturizing Lip Color Balm.

Do you remember your 64-count box of Crayons? None of us were allowed to use makeup until the age of high school so the only salvation at those times were trying to fake with the closest thing we could find: pink or blue which was your favorite? Even if it did not work, was again a good feeling. But now dreams became true and Crayola and Clinique made a perfect and fantastic collab with those 10 fantastic Lip Balms. 😍

A limited-edition collection of the beauty brand’s beloved Chubby Sticks, they come in eight classic, good-enough-to-eat shades including bright orange Mango Tango, yummy magenta Wild Strawberry, pinky-purple Mauvelous, and rosy beige Fuzzy Wuzzy. Packed with mango and shea butter, they’re the the healthy lip kit alternative we all need in 2017.

The whole idea behind Chubby Sticks is about play; it’s about exploring options and possibilities and not being anchored to a mirror, a lipliner, or a makeup artist,” says Janet Pardo, the senior vice president for product development for Clinique. “To us, the point is that when you look at one, it makes you smile. So, the obvious connection to that happy feeling is with a box of crayons. It brings you back to a carefree time in life—when you didn’t have stress, because you were a child. You could create whatever you wanted, you had endless amounts of time, and you could just play.”

Each lip crayon from the collab is available for $17 or you can buy the entire range for $49.50—but only until February.

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Written by Keisli Alia
Founder of Sashay Down and Sashay Down’s crew. Lawyer and economist, attracted to business world, innovation and fashion. Immensely in love with the fashion industry, with its hues and undertones, with my style and the simplicity of choosing the right clothes at the right place. If it is beautiful or interesting, I want to experiment, see, wear it, feel it and write about. “Fashion is not something that exists in dresses only. Fashion is in the sky, in the street, fashion has to do with ideas, the way we live, what is happening. Coco Chanel”